Advanced Digital Marketing Certification Course in Trivandrum

Join Trivandrum’s leading Digital Marketing certification course, which follows a Curriculum that aligns with the latest industry trends, learn from experts who possess extensive real-world experience, and receive guaranteed job interviews* with our network of 5000+ hiring partners until you land your dream job.
  • 100% Placement Assistance
  • Flexible Timings
  • Updated Syllabus — 2024
  • Individual training with live projects

Are you still confused if digital marketing is the right career option for you? Book your seats today!

5 Star Google Reviews

100+ Hours of Learning

100% Placement

4 Month Duration

Master Digital Marketing in Trivandrum with Placement Support

Digital marketing is one of the fastest growing verticals in the present day industry. Digital marketing jobs in Kerala are on the rise.It is the right time to learn digital marketing and kick-start your career. Get hands-on experience with live projects and expert mentors. Join our community and discussion forum to expand your network. Also, prepare for interviews, build a successful resume, and develop a portfolio to become a certified Digital Marketer and get placed with our 1000+ hiring partners.

Greatskill Innovation-Digital marketing Institution Trivndrum

Why Choose Us

Your Partner for Career Growth and Excellence

Certificate

Earn industry-recognized certifications that add value to your profile and boost your career prospects.

Live Projects

Gain hands-on experience by working on real-time projects to apply your digital marketing skills.

Placement Support

We provide dedicated placement assistance to help you secure a job in the digital marketing industry.

Mock interviews

Participate in mock interviews to build confidence and improve your interview skills.

Interview Calls

Receive guaranteed interview opportunities with top companies in Trivandrum.

Resume build Up

Enhance your resume with expert guidance to make it stand out to employers.

Modules You Learn In Digital Marketing Course

Our Digital Marketing course in Trivandrum has 22 well planned modules. These modules are designed to provide students with the skills and knowledge they need to succeed in the digital marketing field.

What Is A CMS & Which One Should You Use How To Get A Domain & Hosting Choose a Domain Name Popular domain name registrars How To Install WordPress How To Install A Theme How To Install A SSL Certificate How To Get A Business Email For Free Add and Edit a Menu Make Your Website Responsive and Mobile Friendly Backing Up Your Website Create Blog, Business and Ecommerce Website

What is google ads?

How the Google ads action works

Creating and Setting up our First Google ads

Account

Account structure: SKAGs or STAGs

Setting up our First Google ads Search

Campaign

Structuring your Ad Groups like a Professional

Advanced keyword Research Techniques

How to Write Killer Ads

Advanced Advertising Tracking

Setting up google ads billing

Monitoring Your Advertisements

Bidding Strategies

key Optimization Strategies

Step by Step Guide to Create your Remarketing

Campaign

Seeing up Google Shopping Campaigns

What is Search Engine Optimization (SEO)

How SEO Affects Your Business

Keyword Research

On-Page SEO

Technical SEO

Creating Content For Your Website

Link Building

SEO Competitor Analysis

Negative SEO

Website SEO Audit

Google Algorithms & Updates

Measuring Your Progress

SEO Tools (SEMRUSH, AHREFS, MOZ, POWER

SUITE AND MUCH MORE)

What Is Local SEO & Why Is It Important?

Map Pack Vs Organic Results

Creating Google My Business Listing

Optimizing Your GMB Listing to Rank higher &

Get more Clicks

Why are Reviews Important

How to Generate Reviews

Building Citations

Evaluating Your Rankings

Analytics & Analysing Results

Setting up a local ad from Google My Business

Running Local FB Ads

 

Mastering the Facebook Algorithm

Why your business should be on Facebook

Get to know the power of Facebook

Build Your Facebook Page

Advanced Facebook Page features

Creating your Facebook Shop

How to add sections to your shop

Build Audience on Facebook

How to Create Facebook Posts

Creating Social Media Posting Calendar

Facebook Insights Reports

How to Create Facebook Ads

Facebook Ad Formats

View Your Advertising Data

Tips for writing a great ad

Improve the performance of your ads

How to Scale Facebook Ads

Why Instagram and How it can Help your

Business

Get Clear On Your Instagram Goals

Instagram Scaling

Powerful IG Content

Building a Killer Instagram Profile

Tools to Create Viral Instagram Photos

How to Create Viral Posts On Instagram

What is best posting time

Tools you must use for scheduling

How to find your followers

Covert Followers into Customers

Livestreaming for building brand

Instagram Ads & Campaigns

Creating your First Instagram Ad

Introduction LinkedIn Marketing
Types of LinkedIn Profiles
Learning Sales Navigator
LinkedIn Profile Optimization to Build your
Brand
Profile Search Optimization
Profile Search Optimization Cheat sheet
Build your LinkedIn network
Using LinkedIn for B2B Marketing
Creating a content strategy
Copywriting Tips for your Personal Posts
Who to write Content for on LinkedIn
Setting up your LinkedIn Page
Growing and Nurturing your LinkedIn Page
Exploring LinkedIn page Analytics Sections
Advertising on LinkedIn
Define your Account Structure
Creating Text ads, Dynamic Ads, Sponsored
Messaging,
Video Ads, Lead Generation ads and more
Bidding and Budgeting Strategy
Retargeting Strategy
Setup Retargeting
Measuring Results

Setting Up Your Twitter Profile
Twitter Profile Optimisation
How to Get Twitter Followers
How to Use Hashtags Effectively
The Power of Twitter Polls
How to Leverage Pinned Tweets & Threads
How to Acquire New Clients through Twitter
Adding Twitter Buttons on Your Site
5 Reasons Why You Should Use Twitter Ads
Twitter Ad Structure
How to Set Up Your Twitter Advertising Account
Setting Up a Twitter Ad Campaign To Drive
Website Traffic
Ad Group Details & Bid Types
Targeting Features
Twitter Ad Creative
Setting Up A Twitter Ad Campaign To Get More
Followers
How to Set Up Twitter Conversion Tracking
Twitter Custom Audiences – Lists
Twitter Custom Audiences – Website Activity

Setting up a new channel from scratch

Select YouTube niche selection

Adding channel art for your channel

Create custom YouTube channel URL

Select good brand name

Keyword Research and competitor analysis

Thumbnail strategy

YouTube SEO

YouTube competitor analysis

Video equipment for YouTube

Picking your camera, microphone and more.

YouTube analytics tool

Content Strategy

What makes good content?

How long should videos be?

Viral video vs building an audience

How often you should release a video?

Develop a release strategy

How to write a strong title

How to write a good description

How to work with end screens

How to Create YouTube Ads

Choosing Email Marketing Software

Setup Mail chimp Account

Mail chimp Audience

Groups, Segments, and Tags in Mail chimp

Create Signup Forms, Embed, Pop up with

builder

Build signup forms and set it on your website

and social media

How to Grow Your Email List

Lead Capture Forms and Mail chimp Integrations

Write powerful, engaging & attracting headlines

for email marketing

Write convincing email content to persuade

subscribers to buy from you

Lead Magnet Email + Template

Lead Magnet Offer Sequence + Template

Mail chimp Automations

Create marketing campaigns & send them to

your mailing list

A / B Split Testing Campaigns in Mail chimp

Mail chimp Reporting

How to Increase Open Rate

Understanding the Spotify Advertising Platform

Targeting Options for Audio and Display Ads

Creating Compelling Audio Ads for the Spotify Audience

Overview of Snapchat Advertising Features

Creating Effective Snapchat Ads (Snap Ads, Story Ads, Filters, etc.)

Audience Targeting on Snapchat

What is affiliate marketing?
How people make millions of dollar in affiliate
marketing?
Affiliate marketing history
Changes in affiliate marketing industry over the
year
Affiliate marketing scenario in India
How to be a super affiliate?
Different ways to do affiliate marketing
Affiliate marketing secrets
Live examples of how people are making money
as an affiliate
Getting you’re started as an affiliate
Getting you approved as an affiliate from India’s
top affiliate agencies
Some of the top affiliate network in the world

How Google analytics account Structured

Setup Google analytics 4 Property for Website

and APP

 

Build a successful blog from scratch, or take

your existing blog to the next level

Discover a blogging niche that is both profitable

and interesting

How to create great content that promotes itself

Develop a system to plan new content, and

never run out of ideas again

Become familiar with some of the most effective

types of blog content

How to promote your content & make it rank

high in Google

Optimize your website for search engines to

drive a consistent stream of free traffic

How to build backlinks to your blog content

Grow an email list that allows you to generate

traffic and revenue on demand

Develop the mind-set of a successful blogger

Build a beautiful website using WordPress

Build a profitable business around your content

and turn your blog into a revenue-generating

asset

What is AdSense?
How to get approved for AdSense?
Cool trick to get AdSense approval by Google
Using your AdSense account interface
Placing ads on your blog
Creating blogs with our FREE theme

Know how to create sales funnels

Know what a converting sales funnel looks like

and how to apply it to THEIR business.

Be capable to drive sales to sales pages through

a variety of strategies

How to create a buyer persona for your sales

funnel

How to structure a TOTF (Top of the Funnel)

How to structure a MOTIF (Middle of the Funnel)

How to structure a BOTF (Bottom of the Funnel)

Fastest, most powerful way to turn visitors to

subscribers

Create in demand lead magnets to build their

subscriber list.

Engage in email marketing strategies that

convert new leads into buyers and

maximize long term profits.

Send traffic – free and paid – to their lead

generation and funnel offer pages

Engage in email marketing strategies that

convert new leads into buyers and

maximize long term profits.

Increase your sales, traffic, and brand

recognition using the power of digital content.

Develop a system for consistently generating

new content ideas.

Become familiar with some of the most effective

types of content.

Use valuable content to grow your email list and

build an effective sales funnel.

Grow a business from scratch or build upon

your existing strategy.

Optimize your website for content marketing

and drive profitable user action.

Understand the importance of effective writing

and how to become a better writer.

Generate an endless stream of valuable content

by repurposing what you’ve already created.

Promote your content and drive traffic from a

wide variety of sources.

How to create lists & forms, design emails, and

build incredible automations with

Mail chimp so you can multiply your business

with marketing automation.

You will be able to automatically share content

across Facebook, Twitter, Pinterest,and more.

How to split test campaigns and automations to

improve open and click-through-rates

How to analyze the performance of each single

page: clicks, impressions, CTR and position

Identify many easy SEO improvements in just

minutes

Diagnose indexing issues & see if Google indexed

all relevant pages and if not, why

See if there are any usability issues on the

mobile version of your website

How to find promising keyword ideas in Search

Console and which kinds of keywords you

should look for

Analyze the speed of your web-page using the

newly released Core Web Vitals

Explosive Pinterest Account Growth

Drastically increase Pinterest Monthly Viewers

Optimize your Pinterest account to help your

business get found in the big search engines like

Google, Bing and Yahoo

Learn how to use keywords to increase Pinterest

traffic to your website(s) to increase leads, and

ultimately, sales!

Introduction to Google Tag Manager

What is Google Tag Manager?

Google Tag Manager Installation Guide

Google Tag Manager (GTM) Interface Overview

Admin Panel Overview

Workspace Panel Overview

Publish a Tag with Google Tag Manager

Auto-Event Tracking with Google Tag Manager

Conversion Tracking with Google Tag Manager

Implementing Google Analytics Tags

The Best Google Tag Manager Resource

Introduction to AI in Digital Marketing

AI Tools and Technologies for Digital Marketing

Personalization and Customer Experience

Predictive Analytics and Data Insights

Chatbots and Conversational Marketing

AI-Driven Content Creation and Optimization

Automation in Campaign Management

AI in Ad Targeting and Retargeting

Ethics and Privacy Concerns in AI Marketing

Tools Covered in Our Digital Marketing Course in Trivandrum

Our digital marketing training program covers a range of tools and platforms that are essential for success in the field. Contact us today to learn more about our digital marketing training program and how it can help you achieve your career goals.

Our Traning Detail

Build your career with our Digital Marketing Training in Trivandrum

Junior Digital Marketer

Training Code – GSI-ADDM | Eligibility – Any Degree, Diploma, Graduates | Mode – Online / Offline / OnDemand / Hybrid | Work Training Duration – 3 Months

Certified Digital Marketing OJT

Training Code – GSI-CDM | Eligibility – Any Degree, Diploma, Graduates | Mode – Online / Offline / OnDemand / Hybrid | Work Training Duration – 3 Months

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